Episode 10

Is this Going to Make the World better for Other People's Grandchildren?

Trying to make the right decisions as you make your business greener / more sustainable etc is HARD.

Often there are no perfect answers - it’s actually a balancing act between competing priorities. 

And a challenge to avoid going down the rabbit hole.

Recent eCommerce MasterPlan Podcast guest Kresse Wesling from Elvis and Kresse shared her killer question for faster, better decision making - and it's stuck with me -so here I'm passing it on to all of you.

Listen to find out more.

And you can hear my chat with the awesome Kresse (one of my eCommerce sustainability heroes) on the eCommerce MasterPlan Podcast episode 392


About the Podcast

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Beyond Net Zero Journey
eCommerce MasterPlan's journey to net zero and beyond

About your host

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Chloe Thomas

Best selling Author, International Speaker, and host of the eCommerce MasterPlan Podcast.
Chloë is one of the Top 50 UK influencers in eCommerce and Shipping (Scurri 2019), and the podcast is regularly included in lists of the top eCommerce & marketing podcasts in the world.
Chloë Thomas has been in eCommerce since 2003, she’s worked client-side, agency-side, and adviser-side. Working with a wide variety of retailers from high street omnichannel operations, to fresh online only start-ups, covering international launches, subscription, B2B and even dabbling in marketplaces.
Chloë’s speciality is solving eCommerce Marketing Problems from how to increase new customer acquisition, to improving the performance of email marketing newsletters, or finding the right new website provider.